Calbee Potatochips



- CL/
- Calbee, Inc.
- CD/
- Takeshi Inoue
- D/
- Daisuke Nitta
2024.12.11
We created the package design for Sugi Pharmacy Groove's limited edition products,
“Potato Chips Okhotsk Salt Flavor” and “Potato Chips Scallop Soy Sauce Flavor”
from Calbee, Inc.
The strong red and blue colors are eye-catching,
and the Hokkaido mark and neat gothic title are designedto convey the fact that
the potato chips are made from 100% potatoes grown in Obihiro City, Hokkaido.
We hope you will pick up a copy when you see it.