Calbee Dinosaur Meat Flavor

CL/
Calbee, Inc.
CD/
Takeshi Inoue
D/
Daisuke Nitta

We produced a Dinosaur Meat flavor for Calbee, Inc.
to commemorate the opening of Fukui Station and Tsuruga Station
on the Hokuriku Shinkansen Line.

The flavor was inspired by the image of dinosaurs, a specialty of Fukui Prefecture,
so we created a humorous and impactful design of
a Tyrannosaurus eating a potato chip.

The chips are sold in Toyama, Ishikawa, and Fukui prefectures,
as well as at some antenna stores, so please pick one up when you see one.

Now Loading