Mariëtte







- CL/
- METOROSEIKA INC.
- CD/
- MOEYA MORI
- AD/
- NAOAKI KAJI
- D/
- NOE MIURA
- D/
- KOTARO MATSUMOTO
2024.12.31
We had the privilege of working on
the branding design for a new line of baked goods, "Mariette,"
exclusive to Ginza Mitsukoshi, created by METROSEIKA INC.
"Mariette" is the name of an antique doll from the Netherlands,
and the theme is inspired by childhood memories of playing with dolls.
The brand aims to evoke nostalgic, warm feelings
reminiscent of a "girl's heart."
The collection features traditional Dutch treats such as Stroopwafel,
with a focus on baked goods characterized by an elegant,
refined sweetness. If you’re in Ginza, be sure to stop by and visit.