We designed the package for “Crunchy and Protein Crab Kama Bar”,
a bar-type crab-flavored fish paste from Ichimasa Kamaboko Co.

We produced the package design for “Crunch and Protein Crab Cake Bar”,
a bar-type crab-flavored fish cake.

The theme is healthy snacking,
the crab cake bar is packed with rich and tasty mayonnaise
that can also be used as a snack, giving a sense of satisfaction.


The copy is packed without any gaps, and the “richness and filling” is conveyed at a glance.

The color and texture of the packaging are appetizing and make people want to pick it up at the store.